Who Can Fix Copy?
I wrote a landing page last week and thought it was finished until a friend read it and said the main message was hard to find. Looking again, I think I added too much information. I am now considering whether to hire professional copywriter to help make the page clearer. I have never hired a copywriter, though, and I am unsure how to choose one. Would you focus more on their writing samples, experience with similar projects, or how well they understand your audience?
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